Tag Archives: strategy

Landing your social media messages with impact


Posted on May 08, 2017 at 13:54 PM

One of the great skills of marketing is targeting. Understanding our audiences and producing campaigns or materials which land with impact. It is, after all, the job of marketing to cause something. And with budgets increasingly stretched, it’s important we spend money where we achieve greatest effect. Yet often with social media, we move into […]

Continue Reading